Why is Virtual Reality better than other marketing optimization

woman standing on middle of road
woman standing on middle of road

Improve Local SEO

Customers research everything before visiting, your first impression isn’t your front desk—it’s your Google Maps listing. That’s why adding a virtual expereince to your Google Business Profile is more than just cool—it’s a strategic marketing move that pays off over and over again.
When someone searches for:

“Hotels near Pearson Airport”
“Best brunch in Toronto”
“Event space near Square One”

Google shows local businesses on the map—but not all listings are created equal.

Adding a virtual experience could help your listing:
  • Appear higher in local search results

  • Clicked on more often than those without

  • Hold users’ attention longer, increasing trust and engagement

A virtual experience lives permanently on your Google profile and website, working for you 24/7, every day of the year—with no extra monthly fees.

"....You’re Not Just Seen—You’re Experienced...."

Based on popular estimates

How does it produce a Higher Return on Investment (ROI) ?

Virtual experience marketing presents a significant advantage for businesses seeking higher returns on investment (ROI) over time. Unlike traditional digital marketing methods that come with recurring expenses and limited reach, investing in a virtual tour on platforms like Google Maps provides continued benefits with a one time cost. For small businesses, the recurring costs of digital campaigns often lead to temporary results and a narrow target audience. In contrast, a virtual tour remains available indefinitely, enabling companies to consistently draw in potential customers without facing continuous financial outlay- Set it and forget it!. This enduring accessibility not only enhances visibility but also fosters long-term engagement, ultimately leading to greater customer acquisition and retention. As a result, businesses can capitalize on their initial investment and reap rewards well into the future, making virtual experience marketing a savvy choice for sustainable growth.

Virtual tours can be:

  • Shown on your website

  • Shared on social media

  • Sent to clients

  • Featured in email campaigns

  • Accessed by anyone on Google Maps from their phone

ROI

Marketing cost

ROI

Marketing cost

brown wooden dock near palm trees during daytime
brown wooden dock near palm trees during daytime

Why It Matters to Your Business

The better your local SEO, the higher you rank on Google Maps, and the more calls, visits, and bookings you’ll get.

Improving your local SEO is crucial for the success of your business, as it directly affects your visibility on Google Maps. When your business ranks higher, you’re more likely to receive increased calls, visits, and bookings from potential customers. Incorporating a virtual experience into your profile can significantly enhance your listing by encouraging users to spend more time engaging with your content. This not only piques the interest of potential customers but also signals to Google that your business is trustworthy, high-quality, and relevant in your industry. By optimizing your local SEO and adding innovative features like virtual experiences, you can create a competitive edge that drives more traffic and ultimately boosts your bottom line.

Adding a virtual experience could dramatically boost your listing by:

  • Increasing time spent on your profile

  • Engaging potential customers

  • Signalling to Google that your business is trustworthy, high-quality, and relevant

With a professional virtual experience, you position yourself as:

  • Tech-savvy

  • Trustworthy

  • Transparent

  • Premium